Start your day bright-eyed and cotton-bottomed with Fruit of the Loom® newly reinvented cotton briefs. The style you love is now softer than ever and built for all day comfort. We’ve used a finer yarn to create a wonderfully soft feel that will have you ready to tackle the day. These briefs come with a durable, plush-backed waistband that is guaranteed to remain ravel free wash after wash, and as always, our Fruit of the Loom® panties are tag free and made with a 100% cotton liner for ultimate comfort. The classic brief silhouette sits just below the belly button and provides full seat coverage. Our convenient 10 pack will help you stock up on these basic wardrobe essentials. All this combined delivers the best value cotton panty you can find!